Monday, June 17, 2019 | ePaper

Vivo to empower gamers' conquest

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Business desk :
Vivo announced the partnership with the world's leading mobile game PlayerUnknown's Battlegrounds Mobile (PUBG MOBILE) on Monday as the title sponsor of the upcoming PUBG MOBILE Club Open 2019, one of the biggest mobile gaming tournaments in the world.
Vivo will provide the official smart phones for the PUBG MOBILE Club Open 2019, which players from ten regions across the globe will be leveraging to battle their way through the Spring & Fall Split, for the total prize pool of $2.5M USD.
This global partnership reinforces Vivo's commitment to bringing an ultra-smooth gaming experience to connect with consumers through meaningful partnerships.
The partnership between Vivo and the game's developers Tencent Games and PUBG Corporation also announced, said a press release.
Vivo thrives to be at the forefront of the eSports industry to best serve its consumers. The partnership with PUBG MOBILE is a key milestone especially given that it is a leading mobile game developed by Tencent Games and PUBG Corporation that has over 200 million fans per download excluding China, Korea, and Japan.
As one of the biggest mobile gaming tournaments in the world, PUBG MOBILE Club Open 2019 is a strong opportunity to showcase Vivo's vision of 'enjoying the extraordinary' by bringing global players a true gaming experience like no other. This global partnership will unfold and strengthen Vivo's position in being an innovative and stylish brand that always puts our consumer experience first.
The PUBG MOBILE STAR CHALLENGE 2018 was watched by over 230 million viewers and drew in over 5,000 live attendees at the global finals in Dubai. The qualifying round of PUBG MOBILE Club Open 2019 will begin on March 22, 2019. The Spring Split Global Finals will be hosted in July this year, with the Fall Split Global Finals following in December.
"We are excited to partner with Vivo, as they have a strong reputation in being innovative and putting the consumer's needs first. 

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