Saturday, April 21, 2018 | ePaper

Gender-based colours in toys can spur harmful stereotypes

The colour discrimination in the toys can manipulate the idea of gender roles set by the society in children at a tender age. Once a child learns about a specific gender identity, their behaviour can be guided by the standards set as being appropriate for their specific sex

  • Print


Weekend Plus Desk :
Do you tend to buy only pink toys for your daughter, while keeping the blue toys for your son? Buying gender-based colours for your children can actually reinforce harmful stereotypes leading to real consequences, warns a study.
The colour discrimination in the toys can manipulate the idea of gender roles set by the society in children at a tender age. Once a child learns about a specific gender identity, their behaviour can be guided by the standards set as being appropriate for their specific sex.
This further guides them later in life on how they interact and adapt to their surroundings, for instance, when taking on chores around the house, such as cooking, cleaning or repairing things, the study showed. “Our findings support the notion that gender-typed liking for pink versus blue is a particularly salient gender difference,” said Sui Ping Yeung, researcher at the University of Hong Kong.
Thus, to curb the stereotypical notion of gender roles among pre-schoolers, toy makers and parents should avoid gender-labelling in toys, remove colour divides, and manufacture toys for both boys and girls in a wide range of colours, the researchers suggested.
For the study, published in the journal Sex Roles, the researchers recruited 129 pre-schoolers, aged between five and seven and divided in two groups.
Children in the first group were presented with coloured cards and toys which had no reference to a specific gender and these children consequently expressed no preference for a specific colour. However, preschoolers in the second group were told that yellow was a girl’s colour and green a boys’ colour, and corresponding gender differences emerged in the choices they made. n

More News For this Category

Easy and quick ways to make grilled cheese sandwich tastier

Easy and quick ways to make grilled cheese sandwich tastier

On the occasion of Grilled Cheese Sandwich Day, we bring to you a bunch of yummy and easy-to-make sandwich recipes that are perfect for any meal during the day.

Relax your nerves, mind with chamomile, fennel tea

Relax your nerves, mind with chamomile, fennel tea

Weekend Plus Desk :Negative emotions like sadness and nervousness can be soothed with a cup of herbal teas. Treat yourself to warm sips of tea made from ingredients like

How to be a safe, smart adventure sports lover

How to be a safe, smart adventure sports lover

Weekend Plus Desk :Adventure sports are unique in their adrenaline-inducing capabilities, owing to the thrill and ‘risque’ factor involved. However, a sports lover must venture into such extreme activities

Hat Baralei Jhorna (book of rhymes) by Farid Sayed

Hat Baralei Jhorna (book of rhymes) by Farid Sayed

Publisher: Mansur Muzammil and Partho Kaysar, Sustain Shine Publications, 73, Kakrail, Dhaka-1000. Date of Publication: Boimela 2018. Cover: Miyar Monir. Sketch: Ritubindu. Distributor: Ramon Publishers, 26, Banglabazar, Dhaka-1100. Nandini

Poets martyred in the Second World War

R D Qureshi :I have been a voracious reader ever since my boyhood days. In spite of that a very precious book of poems was lying in my book-shelf

Aspects of our Folklore

Aspects of our Folklore

Syed Ali Ahsan :Before we can come to know the proper nature of the Folklore of Bangladesh we should know and appreciate the particular culture and environment or in

Person with disabilities: Burden or resource?

Person with disabilities: Burden or resource?

Jakir Hossan :Amzad Hossain, a third year student of University of Dhaka. He is a visually impaired person can speak well front of thousand people and engaged with various

Dhaka losing its charms fast

Dhaka losing its charms fast

Rayhan Ahmed Topader :The world’s worst job, global media declared last year after pictures of the workers neck-deep in waste went viral. According to UN Habitat, Dhaka is the

Eve teasing in contemporary social perspective

Eve teasing in contemporary social perspective

Taslim Ahammad :Eve teasing is emerging as a widespread burning issue throughout the country at present. Eve teasing seemingly euphemism term used to describe street harassment in Bangladesh and

Ketamine nasal spray can fight depression, suicidal thoughts

Ketamine nasal spray can fight depression, suicidal thoughts

Weekend Plus Desk :A novel nasal spray of ketamine - often misused as a party drug - can rapidly treat symptoms of major depression, and suicidal thoughts, a study